We have just analysed our latest web site statistics and they sure make great reading. Google now accounts for 82% of our visitors. Direct visitors, those who entered our web address, www.megatyre.co.nz account for 12% of traffic and all the rest, there are 100’s, account for only 6% of our visitors!!
Now, we have many 1000’s of hits on the Megatyre website each month, but the various directories like Yellow Pages online and Localist etc account for nothing. For example, last month Yellow Pages accounted for a grand total of 6 visitors, Localist generated 6 and Finda sent us 17! Well done Finda! Please do not remind me that I used to spend $16,000 per annum on yellow pages advertising.
So we can see Google has been the executioner of Yellow etc, suburban newspapers etc and letter box drops. Google is all that matters in 2012!